Teresa (aka La Tere) is a storyteller, heart-centered leader, marketing consultant and owner of Dream Catch Consulting, a storytelling studio. At Dream Cacth, Teresa and the team work with nonprofits and mission-driven brands to craft powerful messages that inspire minds and hearts toward greater social justice.
Teresa started Dream Catch to uplift the voices of diverse communities through writing. Her soulful writing captures the essence of your brand and reflects the beautiful diversity of your audience. You can count on Teresa to create clear, powerful writing that tells a compelling story of how your brand is building a more equitable world.
Before starting Dream Catch, Teresa has spent nearly 15 years writing for and working at organizations including the Los Angeles Times, Trust Company of the West global investment firm, Inc. Magazine, CSU Office of the Chancellor, Cal State Long Beach, and more. In these roles, she's worked on nearly every aspect of communications, from creating and leading marketing strategies to running social media accounts.
Teresa is a first-generation college student. She received her Master of Communication Management from USC Annenberg School for Communication & Journalism and Bachelor of Science in Journalism from Cal Poly Pomona. She came from humble, indigenous, and Mexican American roots. Teresa was the first in her family to go to college and wrote about her journey of paying off more than $60K in student debt. Her story was featured in CNBC and Kiplinger's Magazine.
Teresa also uses her communication skills for various volunteer, and activism projects, including the Families Belong Together rally protesting family separations at the border. In 2022, Teresa launched Matriarch in the Making, a podcast centered on the stories of incredible, everyday women, activists, and experts making bold moves to build a legacy for themselves, their families, and communities.
When she's not typing away on her laptop, you can find Teresa dancing in her kitchen or at the beach in San Diego with her two adorable daughters (Selena and Eleanor).
Could losing your job be just the push you need to live out and catch your dreams? It was for me! My story is real-life proof that anyone, anywhere can create a business that does good in the world and live a life they love if they pour every ounce of their heart into it.
I always knew I'd own my own business one day. I just couldn't figure out how it would happen.
I got my answer in 2017. I was unexpectedly laid off from my job as the Communications Manager for a large nonprofit in California.
I tried my BEST not to be discouraged. After all, I had two, beautiful daughters (a three-month-old and a three-year-old), loving family, solid expertise, and a whole lot of heart. I also had rent to pay.
I found myself staring at a fork in the road.
Either find a new job or take a chance and build the business I had been dreaming of.
Well, if you've read this far you know how that story ends. Not only did I take the plunge into entrepreneurship - I've been building a tribe of fellow professional optimists and super-skilled creatives (The Dream Team). Together, we use our collective gifts to create beautiful words that lift people up, celebrate diversity, and work toward creating a more just world.
The way I see it, my life is one big, beautiful trail of realized potential. And yours can be too.
Keep Dreaming!
Tere and the Dream Team
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